18+ Years Experienced Learn from highly experienced profesional
Live Projects Work on live projects along with course
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Boost your career growth by adding Digital Marketing to your skill set..

D M Lessons Online Digital Marketing Classes

Digital Marketing is taking the front seat to grow any business and now is the time that you sharpen your digital marketing skills.

With the help of a series of online sessions, our 18+ years experienced professionals, dedicated to Digital Marketing only, look forward to share their knowledge, experience and expertise with all of you.

You have been a successful professional for couple of years now.

You still need to join this course because of many reasons -

Futuristic approach is today's strategy

Most growth oriented companies have started recognizing the untapped potential of digital marketing. So if not you, someone else will learn digital marketing and grab the jobs.
Learn from what others have dealt with

All sessions will be supported by lot of examples, case studies, assignments, quizzes and references. Ideally you will learn what are the mistakes already done by others which are to be avoided by you and what will be the best practices for your to follow.
Ease of Learning

Classes are conducted online on weekdays or weekends, based on your other commitments via a very user friendly platform. No technical expertise needed to attend the classes. These classes can be attended from any location from any device. Complete flexibility, as you might be on a go while taking the class.
Ask your questions - DIRECTLY

You may have questions based on your pre-existing knowledge of based on pre-reading material. Start the session with concerns and queries and end the session with not only answers to all of them but a lot of clarity on many related concepts.

Advanced Course
Professional Course
Foundation Course

Advanced Course

Overview

Overview of Digital Marketing

Evolution, History, Importance, Scope, Different Mediums, Marketing Terms

SEO

Search Engine Optimizaion

Understanding, Scope & Process of Search Engine Optimization

History & Future, Processes and Strategy, Tools & Tips, Campaign Management, Off-page Content Management, Reports

PPC

Pay Per Click

Google Adwords / Search Marketing Campaigns Management

Keywords Selection, search campaigns creation & optimization, Display marketing, Remarketing, A/B Testing, Reports

SMM

Social Media Marketing

Strategic Social Media Marketing Platforms and Campaigns

Why & How of Social Media Marketing, Campaign Creation & Management, Groups & Targeting

Email Marketing

Email Marketing Orientation, Planning and Execution

Deliverability, Accessibility, Planning, Execution, Content, Creatives, Tools, Analytics, Sourcing, Management, Databases and Leads

Website

Planning & Creation

Different Platforms, SEO Friendliness and Scope of Work

Website Structure & Usability, Planning & Execution, Content & Creatives, Performance, Terms & Tools

Analytics

Web Analytics

Google and other tools for Analytics

Analytics Implementation, Web Analytics, Campaign analytics, Reports Creation - Customization - Generation

Content Marketing

Content Optimization, Curation and Management

Compelling & Provocative Content Creation, Tips & Tricks, Overcoming Barriers, Creating & Managing Content Calendars

Mobile Marketing

Mobile Marketing Mix, Apps and Marketing

Advertising Tools & Mediums, Geo Tagging & Geo Location, Native & Hybrid Ads, New Age Marketing Techniques

Video Marketing

Video Content And Creation

Creating Engagement, Brand Building with Video, Creating and Targeting AdGroups, Performance Measurement, Strategies & Best Practices, Building Viral Videos

Ecommerce Marketing

Marketing for Ecommerce Websites/Software

Integration & Setting Store, , Payment Gateways and Merchant Accounts, Useful Plugins & Extensions, Product Promotion, Google Feeds, Ecommerce SEO & PPC

Growth Hacking

Role of Growth Hacker and Tips & Tricks

Basics & Introduction, Multi Channel Targeting, Attraction Hacks, Hacking Funnel, Real / Paid / Earned Channels, Tools and Case Studies, Customer Life Cycle

Other Modules

Other Important Digital Marketing Modules

Local Business SEO, Affiliate Markteting, Online Reputation Management, Google Tags Manager, Branding, Leads Generation, Tools and Tricks, Media Management, Examples & Case Studies, Campaign Planning & Management

Professional Course

Overview

Overview of Digital Marketing

Evolution, History, Importance, Scope, Different Mediums, Marketing Terms

SEO

Search Engine Optimizaion

Understanding, Scope & Process of Search Engine Optimization

History & Future, Processes and Strategy, Tools & Tips, Campaign Management, Off-page Content Management, Reports

PPC

Pay Per Click

Google Adwords / Search Marketing Campaigns Management

Keywords Selection, search campaigns creation & optimization, Display marketing, Remarketing, A/B Testing, Reports

SMM

Social Media Marketing

Strategic Social Media Marketing Platforms and Campaigns

Why & How of Social Media Marketing, Campaign Creation & Management, Groups & Targeting

Email Marketing

Email Marketing Orientation, Planning and Execution

Deliverability, Accessibility, Planning, Execution, Content, Creatives, Tools, Analytics, Sourcing, Management, Databases and Leads

Website

Planning & Creation

Different Platforms, SEO Friendliness and Scope of Work

Website Structure & Usability, Planning & Execution, Content & Creatives, Performance, Terms & Tools

Analytics

Web Analytics

Google and other tools for Analytics

Analytics Implementation, Web Analytics, Campaign analytics, Reports Creation - Customization - Generation

Content Marketing

Content Optimization, Curation and Management

Compelling & Provocative Content Creation, Tips & Tricks, Overcoming Barriers, Creating & Managing Content Calendars

Foundation Course

Overview

Overview of Digital Marketing

Evolution, History, Importance, Scope, Different Mediums, Marketing Terms

SEO

Search Engine Optimizaion

Understanding, Scope & Process of Search Engine Optimization

History & Future, Processes and Strategy, Tools & Tips, Campaign Management, Reports

PPC

Pay Per Click

Google Adwords / Search Marketing Campaigns Management

Keywords Selection, search campaigns creation & optimization, A/B Testing, Reports

SMM

Social Media Marketing

Strategic Social Media Marketing Platforms and Campaigns

Why & How of SMM, Campaign Creation & Management, Groups & Targeting

Is this Digital Marketing Course For YOU?

Any marketing strategy today is incomplete without having Digital Marketing as a major component.

Companies are increasing the digital marketing budget every year with dedicated targets for sales driven through digital marketing. How can you be left behind? And learning Digital marketing is no rocket science. It just needs your 4 hours a week for next 12-14 weeks and you are an expert! Look for a new job if you are a fresher, add a new dimension to your business if you head a business or even if it is a start-up. Just accelerate your Career growth with adding this new skill to your resume!

Business Heads

Entrepreneurs

Students / Job Seekers

HR/IT Professionals

Sales & Marketing Professionals

Freelancers/Digital Mktg Professionals

What Our Students Say

This team has proven to be one of the most productive, most flexible, highly creative and "assured-delivery" teams I have ever worked with. Given my over 10 years experience in Digital Marketing, that does say a lot cause I have worked with many marketers who fall short in various ways. Not this team, a professional digital marketing team, of course!
- Mr Israel Naogaokar
- Company : Israeli Security Systems
I have worked with them on many projects. Really wonderful service and excellent communication and detailed understnding. I recommend their services to anyone who wishes to seriously run a digital business. We are a SEO services firm and know what good quality of digital marketing means. This team is our excellent choice for years now. Thanks for your quality service and great communication.
- Mr Nick Bateman
- Internic Intl.

Read all testimonials

They have proven to be one of the most productive, most flexible, highly creative and "assured-delivery" teams I have ever worked with. Given my over 10 years experience in Digital Marketing, that does say a lot cause I have worked with many marketers who fall short in various ways. Not DMLessons' digital marketing team, of course!
- Mr Israel Naogaokar
- Company : Israeli Security Systems
I have worked with them on many projects. Really wonderful service and excellent communication and detailed understnding. I recommend their services to anyone who wishes to seriously run a digital business. We are a SEO services firm and know what good quality of digital marketing means. This team is our excellent choice for years now. Thanks for your quality service and great communication.
- Mr Nick Bateman
- Company : InterNIC Intl.
These guys are just great, we had a difficult Arabic website they built for us and their work and service was terrific, they come highly recommended by us.
- Mr Geoff Sharm
- Company : Investing in Sharm
From the beginning, we have found Their approach to our work to be of a particularly high standard. The whole experience is hassle-free. This team has provided a very personable, customer-focused service and our relationship has flourished.
- Mr Madhur Chandna
- Company : NASSCOM, Delhi

Digital Marketing Course Key Takeaways

Why is Digital Marketing Important?

Do you still think that you can replace digital marketing with anything else in your marketing plan? You will understand, after attending this course that not only Digital Marketing is irreplaceable, it is the future of marketing.
How to Strategise your Digital Marketing Campaigns

Are you thinking of your Digital Marketing campaigns the way 2020 has forecasted already? Be the leader and set trends for others to follow in 2021. Learn tips and tricks to strategise your campaigns the smartest way.
Measurement of Campaign Results - Analytics & Optimization

Creating campaigns, runnning them.. no big deal! Learn to optimize your campaigns to improve performance by checking what has worked best for you and what can be improved further. Catch your TG where it is most found!
Best Practices - What experts have been doing

Follow the experts' footprints and leave yours for others to follow. Dont commit a mistake that others have already committed, but learn from others' mistakes. Learn best practices to strategize, run and optimize your digital marketing campaigns the best way.
How to drive lead generation campaigns

Lead generation is mostly the most concerning area for all marekting professionals as organizations today are striving to even sustain their market share. Drive your lead generation campaigns careflly after understanding your audience and digital marketing concepts fully.
Are growth hackers doing things differently?

Are growth hackers different species altogether? No, they are just as good as you. Its just that they put in a little extra in strategy and dont forget to execute. Yes, they prefer to say it differently. Learn how!
Creating low budget campaigns

Companies are increasing the share of digital marketing in overall budget every year. Still, at times, you are required to create your campaigns around a tight budget. Learn how to still be able to sail through.